
Photo: Mountains in Racha, Georgia, 2022
Crossing Bridges: Reflections on Growth, Strategy, and Opportunity
Let me start my New Year’s message with a well-known marketing tool: the SWOT matrix. (Strengths, Weaknesses, Opportunities, Threats). While often associated with marketing, it is a universal framework for gaining a clear understanding of any project.
After many years of working as a Pharma Brand Manager, the SWOT mindset has become an essential lens for me. It helps navigate simple but difficult questions: Where are we today, and where do we want to be tomorrow? The space between these two questions is the strategy that keeps us moving forward.
Like a mirror, SWOT helps us look inside at our Strengths and Weaknesses; like a window, it helps us look outside for a clear vision of Opportunities and Threats. Applying this mindset to IAGP, together with my colleagues from the Board (I am privileged to work with such a professional and friendly team), it became clear that while our “Threats” box remains almost empty, the “Opportunities” are huge, allowing us to grow and diversify across the globe.
To grow is a two-way process – IAGP offers valuable opportunities for professionals to share rich experience and sharpen expertise, whilst young professionals bring fresh energy and become part of a community with a deep heritage and a reliable presence.
On a personal note, I would like to share that joining IAGP has become a life-changing step for me. Being at the crossroads between my current profession and my desire to move forward into group psychotherapy and group processes – to become an organizational consultant – I now find myself integrating the skills and competencies it takes in order to help organizations and employees establish a healthy work environment.
At the brink of the New Year, I would like to give my thanks to those who advised me to become a member of IAGP, which also led to my election as a Board Member and Chair of the Webinar Committee.
Our committee continues its mission to serve as a bridge for meaningful connections, shared learning, and professional growth. We look forward to receiving your proposals and facilitating your ideas!
Tamar Archvadze
Chair Webinar Committee
Already have an idea for an online webinar or workshop?
Please use our digital registration form.
All proposals for online webinars or workshops should be submitted using this form. Please complete all fields in the form below.
What is a webinar, and what is a workshop?
We define a webinar as an online presentation in which you share information or knowledge and offer the opportunity to discuss and answer questions.
A workshop also includes active working forms in which the participants (for instance, in virtual breakout rooms) can interact, practice, and experience the workshop´s content.
Webinars and workshops serve an essential way for the dissemination of scientific and methodological expertise, fostering mutual learning and professional growth. They also bridge the physical distances, connecting professionals across the globe.
The Webinar Committee warmly invites you to contribute by sharing your knowledge & experience in group psychotherapy and group processes, both within and outside IAGP.
To submit proposal, please complete the online registration form:
https://www.iagp.com/events/webinar-committee/
We are committed to facilitating your ideas.
Respectfully yours,
Tamar Archvadze, Chair of the Webinar Committee